Home/Websites for personal trainers
Personal trainer websites that book consultations.
You’re a coach, not a copywriter. We build personal trainer websites that explain your approach, show real results and turn “thinking about it” into a booked free consultation. Designed, written and run for £39.99 a month.
Illustration: an example PT homepage
Whether you train in a gym, a studio, parks or clients’ homes, your site explains it.
Why PTs need a website
Followers are nice. Paying clients are better.
Plenty of personal trainers have a busy Instagram and a quiet diary. That’s because the people who like your reels and the people ready to pay for coaching are rarely the same people - and the second group usually starts on Google.
People search with intent
Someone typing “personal trainer near me”, “female personal trainer [town]” or “personal trainer for over 50s” has already decided they want help. Your website is how you show up at that exact moment.
It does the selling before the consultation
Your story, your qualifications, how you work, what a typical week looks like, what clients have achieved. By the time someone books a consultation they already like and trust you - which makes the conversation easier and the sign-up rate higher.
Gym floor rules and algorithms change. Your site doesn’t.
If you leave a gym, or Instagram decides your reach is over, your clients still know where to find you. Your website and domain move with you.
It makes you look like a business
Clients are committing hundreds of pounds and their health to you. A professional website with clear packages and terms tells them you’re serious - and lets you charge like it.
“Nobody buys a 12-week programme from a bio link. They buy it from someone whose site answers every doubt.”
Searches we write for
Your niche is your advantage. Your site should say it.
General “fitness” pages lose. Specific pages for the clients you love working with win.
personal trainer near me
Where you train - gym, studio, outdoors or at home - and the areas you cover.
female personal trainer
If you specialise in women’s fitness, pre/post-natal or menopause, it gets its own section.
personal trainer for beginners
Reassuring copy for people who’ve never set foot in a gym.
weight loss coach
Your approach to nutrition and habits, with realistic client results.
strength coach [your town]
Powerlifting, strength or sports performance, if that’s your thing.
online personal trainer uk
If you coach online, a programme page built to compete nationally.
What’s on a PT website
Everything a client needs to say yes.
A focused 3-5 page site. Each part earns its place.
- Packages page - 1:1 sessions, blocks, small group and online coaching, clearly compared.
- Free consultation booking with a short goals questionnaire.
- Client results - transformations and stories, with permission.
- About you - your story, your Level 3 / CIMSPA qualifications and specialisms.
- Class timetable for bootcamps, studios and small gyms.
- Where you train - gym, outdoor spots, home visits or online.
- FAQs - “I’m unfit, is that OK?”, cancellations, what to bring.
- Links to your socials so they can binge your content too.
Cost
Less than one PT session a month.
Web agencies usually quote £1,000+ for a personal trainer website, and DIY builders cost you evenings you’d rather spend programming or resting. We do it differently: £39.99 a month, all in.
We write the copy from a short questionnaire, design it, host it, connect your booking tool and update it when your packages or prices change. One new client covers the cost for a year.
One monthly price
£39.99 / month
No setup fee · No contract · Cancel anytime
Design, copywriting, domain, hosting, consultation booking, packages page and 1 hour of changes every month.
Start my PT website- Answer a few questionsWho you coach, how you train them, your packages and a few photos.
- We write & build itCopy that sounds like you on a good day, built to rank for your niche.
- Start booking consultationsLive in about two weeks. Updates whenever you need them.
FAQ
Questions personal trainers ask us.
Do personal trainers really need a website if they have Instagram?
Instagram builds an audience; a website converts it. People who find you on Instagram still want to see your packages, prices, where you train and how to book a consultation. And people searching "personal trainer near me" on Google will rarely find an Instagram profile - they find websites.
Should I put my PT prices on my website?
Usually yes, at least as "from" prices or package prices. It filters out people who can't afford you and makes serious clients more likely to book a consultation. If you prefer, we can show packages without prices and lead with a free consultation instead.
Can clients book a free consultation online?
Yes. We link your booking tool (Calendly, Mindbody, Glofox, TeamUp or similar) or add a consultation request form that asks about goals, availability and any injuries.
Can you show client transformations?
Yes, with your clients' permission. Before-and-after photos and short client stories are some of the most persuasive content a PT can have. We'll present them tastefully and make sure claims stay realistic.
I run a small gym / bootcamp. Can the site show a timetable?
Yes. A class timetable, membership options, a free trial offer and booking links work well for small gyms, studios and outdoor bootcamps.
How much does a personal trainer website cost?
Agency PT websites usually start around £1,000 upfront. GetOnWeb is £39.99 a month: design, copywriting, domain, hosting, security and an hour of changes every month, with no setup fee.
Do you do online coaching websites?
Yes. If you coach online, we focus the site on your coaching programme, how it works, check-ins and pricing, and target UK-wide searches instead of a local area.
More questions? Get in touch or read our guides for small businesses.
Spend your time coaching, not coding.
A personal trainer website that books consultations, built and run for you. £39.99 a month, no setup fee.